Logo design is over merely developing with something that appears pretty; there are many things that should be considered and implemented so as for a logo to create sense, catch the eye of a perfect audience, and set it apart. Today’s post is for designers and non-designers alike. It’s for all of you who own a business, maintain a blog or are acting on a private brand. And it’s for anyone who’s interested in why their favourite logos be.
Factors to Consider when Making an Attractive Logo:
A logo should be distinctive enough to be easily recognized and easy enough to figure across multiple media. a decent logo is memorable and makes a good first impression. It should be effective at any size – whether it’s on a poster or on a pen. an honest logo makes a control both in colour and in black and white.
With logos, details are extremely important. Particular attention must be paid to each element of the brand, including colours, shapes and fonts. All of those elements help to convey a message about your brand. A gym may opt to use thick, bold fonts, while a marriage planning agency may use fanciful, cursive fonts for his or her logo.
The visuals and imagery should be appropriate for your company to avoid any discrepancies or confusion. All colours, shapes, images and fonts must be in line with the thought that’s to be communicated. It’s important that your logo delivers the proper message about your company.
Tips for Attractive Custom Logo:
Once you have pondered over the important factors when creating your brand logo then its time for some extra tips which you must abide by when creating an attractive logo:
- The first and most important point to remember is not to make your logo very complex but try to keep it simple and to the point. The more you make it complicated, the more it will lose attractiveness and become too much for the audience to remember.
- Second in our list is the colour scheme you choose. It is recommended to go for the usual colours over the unusual colours, however, if you choose too mainstream colours then you might be confused with another brand or might even be mistaken as unprofessional with no unique characteristic. Therefore, even while keeping it simple you must look for an outstanding palate of colours while keeping the colour range small.
- The next point to remember is to remain unique and not go with the trend. Following the trend means leaving when the trend ends. However, for the attractive logo to stay in the mind of people for long is essential that you are different and show some spark which others lack.
- Now comes that while making logo designs do not go crazy with fonts. People often like to go a little extravagant with fonts whoever, it will not only make it difficult for you have the font showcased on all the platforms but will also make it too much for the audience to handle. It might also give a pretentious outlook to the audience which you wouldn’t prefer. Therefore, always go easy with font and prefer keeping it simple.