Growing up, each and every one of us played with dolls and action figures. Be it Barbie or Captain America or Spiderman, but each and every one of us has their own memory of the dolls that we used to play with. What was truly exciting about these figures was that we would personalize them, give them names and personalities.
Doll Logos for Business
As we grew up though, we eventually came to let go of these dolls and took on the real world. But at the back of our heads, we still remember one of our favorite dolls that helped us through countless nights when we woke up. Why not bring it back into your life and those of your fellows through a logo inspired by these dolls?
But there is no one doll or action figure that everyone around the world used when they were kids. There are several different types of dolls in several different colors. How do you decide what to make for every doll out there? Well, that is an important question for a doll logo design and one that we will come back to later.
Doll Logo – How To
Who you can target though are people that long for their childhood again. These are middle-aged people that can’t help but sigh of all the responsibilities that they have.
In such a case where profiling the audience is necessary, you must look to develop an entire personality. This personality is often called a buyer persona and many such are made to decide the ideal personality or personalities that can be targeted by your brand. The typical fields in a buyer persona include the age, employment status, marital status, region, motivations and socioeconomic status of each person.
But even before you can look at the profile of your audience, you must look at your brand’s profile. This is about what your brand does and how it does it. If you are designing a custom logo, you must look at your brand’s USP, its offerings, its values and so on. Without knowing your brand, you cannot communicate what it is to your customers.
The next important question is about your competition. What is it that your competition does with their logo? Do they change it around festivals? Do they add new alterations to it? Do they follow trends with their logos? Do they add variations of their logo online? Looking at your competitors’ logo will lend important insights into market behavior and help with customer analysis too.
Actual Design Implementation
Now, lets come to the actual design of the logo. To create a basic doll logo, you should go for a silhouette rather than a complete doll. Go for the curvatures that the removable parts of any doll have. Add these standard doll characteristics to a silhouette and you will realize that the structure looks very much like a doll.