Dating services especially the ones which are application-based are gaining popularity and their use is growing around the world due to three major reasons. The first one is that these services are very easy to use, the second major reason for this growth is the increasing number of internet users and finally, the third major reason which has fuelled the growth of these services is the recent COVID-19 epidemic.
These online dating or matchmaking services don’t require you to be in-person interaction with the person you intend to have romantic relationships with instead you can find a perfect partner for yourself with just a swap, an activity which is usually known as mobile dating or online matchmaking. These services facilitate the people who are looking for a person to have romantic relationships with by making it easier for them to find such a person.
The use of these applications is now much more popular than single events and this popularity seems to increase even more along with time. Although these applications or services have the same purpose they still have their own unique brand identity which is reflected by the logo of their dating services brand.
The symbol which is one of the most popular in dating services logo design is the heart symbol that represents romance as well as romantic relationships. The use of this symbol in your dating app services logo design is recommended by our logo designers.
You also have the option to use a couple symbol in your dating service logo design. However, the problem with using this symbol in your dating service logo design is that you limit your target to males and females only which alienates the audience of other genders so although a popular one you should give this thought a concern before using this symbol in your logo design.
You can also use the love birds symbol in your dating service logo design as this symbol also reflects romantic relationships. This one is not very popular but a symbol recommended by our logo designers to be included in your dating service logo design.
You also have the option to include the location symbol in your dating service logo design. However, this symbol is used more in navigation services logo design more than dating service logo designs so you should be careful when using this one.
Message symbol is yet another symbol which you can use in your dating service logo design as these applications help people communicate. However, this symbol is recommended only for app-based dating services and not for website based dating services.
A symbol which is gaining popularity in dating service logo design is the flame symbol. A flame symbol conveys a message that your application is trending in the digital world.
The colours recommended to be used in your dating service logo design are pink, red and purple although you can also use blue in combination with red or pink of which red represents the females whereas the blue colour represents the male audience you are catering as a dating service.
The fonts recommended by our logo designers to be used in your dating service logo design are sans serif and script typeface. Serif font is recommended to be avoided by our logo designers in dating service logo design as this font gives your logo a bold look which is not a requirement of this type of logo.
Conclusion: This article discussed the practices involved when designing a custom logo for a dating service which will help you create one for your own dating service. Drop us a message in the chatbox below if you need a custom-designed logo for your dating service. If you are an independent designer looking to sell dating logo design or any other logo you can do so by registering at our marketplace.